Business : Customer Service

Highlighting the benefits of applying CRM in a service environment, this volume explains how to integrate CRM technology and infrastructure within a service environment and shows how to calculate the costs and measure the results of an integrated CRM service strategy. more...

Price: $79.95

This interface is being recognized by business organizations as a key priority for management, and both practitioners and academics alike have placed a greater emphasis on the need to view the supply chain as a whole as the vehicle by which competitive advantage is achieved. As well as drawing upon current research and the experience of firms worldwide, Marketing Logistics uses numerous 'mini-cases' and vignettes to illustrate the key messages in each chapter and bring the theory to life. This book is an invaluable resource for managers who seek to understand more about the way in which the supply chain should be managed to improve their organization's competitive position, as well as students undertaking degree-level courses in marketing, logistics and supply chain management. more...

Price: $39.95

This is a third edition of Meeting Customer Needs, a diploma level book in the Chartered Management of Institute series. This particular title meets the specific requirements of those taking the Unit DM45 entitled Customer Focus, Marketing and Planning. A new website available for use with the text to provide revision notes and lecturers' notes. This book is ideal for managers seeking to establish or improve customer service and customer focus standards. It includes action plans, sample communications and checklists for managers to adapt for their own purposes. Real examples and new case studies are used throughout to illustrate points in a practical context. more...

Price: $39.95

Using Microsoft Dynamics CRM, companies can empower employees to increase sales, improve service, enhance customer satisfaction and retention, and drive greater value from every customer relationship. Microsoft Dynamics CRM 4.0 Unleashed presents start-to-finish guidance for planning, customizing, deploying, integrating, and managing Dynamics CRM in your unique business and technical environment. Authored by two leading Microsoft Dynamics implementers, this book systematically explains how the system works, why it works that way, and how you can leverage it to fullest advantage.  . Drawing on their unsurpassed experience with Microsoft Dynamics, the authors present clear examples, proven best practices, and pitfalls to avoid in using every significant Dynamics CRM capability. This book’s far-reaching coverage ranges from Dynamics CRM’s sales, marketing, and customer service features to its automated workflows; from Outlook and Office integration to reporting and security. Along the way, the authors offer independent insight into Dynamics CRM’s most powerful new features, from its improved interface to its new mail merge and data migration tools.  . Microsoft Dynamics CRM 4.0 Unleashed is for every IT professional who intends to work with Dynamics CRM, regardless of their experience with Dynamics or other CRM solutions. The authors thoroughly introduce all the basic concepts and techniques you’ll need, while also providing example-rich, realistic coverage of advanced Dynamics customization, extensibility, and integration: information that is available nowhere else.   DETAILED INFORMATION ON HOW TO….  . ·        Set up, configure, and maintain all facets of Microsoft Dynamics CRM in any organization or industry. ·        Thoroughly understand both the on-premise and hosted versions of Dynamics CRM. ·      more...

Price: $47.99

Discover the secrets of world-class leadership!. When it comes to refined service and exquisite hospitality, one name stands high above the rest: The Ritz-Carlton Hotel Company. With ceaseless attention to every luxurious detail, the company has set the bar for creating memorable customer experiences in world-class settings. Now, for the first time, the leadership secrets behind the company's extraordinary success are revealed. The New Gold Standard takes you on an exclusive tour behind the scenes of The Ritz-Carlton Hotel Company. Granted unprecedented access to the company's executives, staff, and its award-winning Leadership Center training facilities, bestselling author Joseph Michelli explored every level of leadership within the organization. He emerged with the key principles leaders at any company can use to provide a customer experience unlike any other, such as: Understanding the ever-evolving needs of customers; Empowering employees by treating them with the utmost respect; Anticipating customers' unexpressed needs and concerns; Developing and conducting an unsurpassed training regimen. Sharing engaging stories from the company's employees--from the corporate office and hotels around the globe--Michelli describes the innovative methods the company uses to create peerless guest experiences and explains how it constantly hones and improves them. The New Gold Standard weaves practical how-to advice, proven leadership tools, and the wisdom of experts to help you create and embed superior customer-service principles, processes, and practices in your own organization. more...

Price: $24.95