Business : Business Writing

"Send"--the classic guide to email for office and home and an instant success upon its original publication--has become indispensable for readers navigating the impersonal, and often overwhelming, world of electronic communication. Filled with real-life email success (and horror) stories and a wealth of entertaining examples, "Send" reveals the hidden minefields and pitfalls of email. It provides clear rules for handling all of today's thorniest email issues, from salutations and subject lines to bcc's and emoticons. It explains when you absolutely shouldn't send an email and what to do when you've sent (in anger or in error) a potentially career-ending electronic bombshell. And it offers invaluable strategies to help you both better manage the ever-increasing number of emails you receive and improve the ones you send. In this revised edition, David Shipley and Will Schwalbe have added fresh tales from the digital realm and a new afterword--"How to Keep Email from Taking Over Your Life," which includes sage advice on handheld etiquette. "Send" is now more essential than ever, a wise and witty book that every businessperson and professional should read and read again. more...

Price: $19.95

Write a beguiling, exciting, can't-put-it-down (and can't-turn-it-down) proposal. Writing for a Good Cause provides everything fund raisers, volunteers, staff writers, freelancers, and program directors need to know to win funds from individual, foundation, and corporate donors. more...

Price: $11.99

Reports, articles, manuals and other documents for scientific, technical and industrial audiences need specialised communication skills - and here they are all described. Language mechanics, style versus jargon, graphics and design, identifying and citing data, logical flow and the information/persuasion mix. more...

Price: $9.99